Audiences today are more selective than ever about the information they receive in their inbox. And businesses must work harder than ever to provide high quality, targeted and memorable email marketing messages that engage those audiences in wonderful ways
When smart and engaging copy is combined with responsive layouts and beautiful imagery, email messages have the potential to add a lot more to marketing campaigns than just brand promotion – they act as vessels that can truly engage audiences and encourage them to take the appropriate actions a lot faster.
At Infographics Designers, our team of email design experts will transform each one of your email campaigns into a very powerful call to action – increasing web site traffic, driving more online conversions, boosting brand awareness and more.
With our team of dedicated digital developers working alongside our talented email campaign design specialists throughout, we ensure that every email campaign design is not only effective, but aligns with current best practices – when it comes to email marketing design and copy. In addition to providing you with a great email campaign design, we extensively test HTML email templates on all major mobile and desktop devices to ensure a seamless user experience across all of them.
The content that you have in your email is only as good as the design that houses it. And with our unique email marketing designs, you can be safe in the knowledge that none of your well-crafted email copy will end up in users’ spam folders, or otherwise get discarded as “junk”.
Despite all the developments in the digital world and new technologies that have emerged, email marketing continues to be one of the most cost effective ways of retaining existing customers and attracting new ones. And compared with majority of marketing tactics, email marketing requires a relatively small upfront investment and offers some of the highest ROIs.
However, we’re going to reiterate that a great email copy is only as good as the design that supports it. With the right kind of design that integrates harmoniously with your branding and visual identity, you can dramatically increase the chances of people taking the time to open your e-mail and read through everything you have to say.
Gone are the days of flat-looking mass email send outs – where you just see walls of text with maybe a logo at the bottom. The average user today doesn’t have time to scan through all the text. In fact, with so many people using a mobile devices only to communicate, it’s important that you grab their attention at first sight – through an email campaign design that’s easy on the eyes and also highlights the value proposition within the first few seconds.
Add to this the fact that the brain processes visual information a lot faster than just text. When you have your email copy imbedded in a beautiful design, people will be more than happy to click all the desired calls to action and curious to learn more about how you may be able to improve their quality of life.
While there are many email marketing designed templates to choose from online, they will not ever truly speak to your brand identity the way a custom designed email template does.
Our professional email campaign designers will design all your email templates in a way that generates a lot of interest around your brand – not just for existing customers but especially for new ones. If you like, we can also help you write unique and engaging copy for your marketing emails.
Talk to us today to get started and get a free quote.
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